1. Introduction

  • Statement of commitment to privacy.

  • Scope: Applies to data collected via www.helmsleyestate.co.za and related services.

  • Effective date (e.g., “Effective 4 September 2025”).

2. Information We Collect

  • Personal information you provide:

    • Names, emails, phone numbers, message content (e.g. contact or register interest form), newsletter sign-ups.

  • Automatically collected data:

    • IP address, browser type and version, device type, pages visited, time stamps.

  • Cookies & tracking technologies:

    • Purpose: site functionality, analytics (e.g. Google Analytics), preference retention.

3. How We Use Your Information

  • Respond to inquiries.

  • Handle registration and marketing communications (with your consent).

  • Improve site experience and functionality.

  • Administer services and analyze site usage trends.

4. Legal Basis for Collecting Data

(Refer to South Africa’s Protection of Personal Information Act [POPIA])

  • Consent.

  • Legitimate interest (e.g. site maintenance and analytics).

  • Performance of a contracted service (e.g., processing your interest).

5. Sharing & Disclosure

  • Third-party service providers (e.g., web host, email platform, marketers, analytics tools).

  • Legal compliance or protection of rights when required.

  • No sharing with unrelated third parties for marketing without consent.

6. Cookies & Tracking

  • Types of cookies used (e.g., essential, analytics).

  • Ability to disable cookies via your browser, acknowledging that some site features may not work properly.

7. Data Retention

  • Personal data stored only as long as needed for service purposes or legal compliance.

  • Analytics or aggregated data retained for internal reporting and improving the site.

8. Your Rights under POPIA

  • Right to request access to, correction of, or deletion of your personal data.

  • Right to withdraw consent (e.g. unsubscribe from communications).

  • Right to lodge a complaint with the Information Regulator.

9. Security Measures

  • Use encrypted connections (HTTPS), firewalls, access controls, regular review of security practices.

10. Children’s Privacy

  • If the site is not intended for use by children under 18, clarify that and request parental consent if applicable.

11. Links to Other Websites

  • Clarify that third-party links have their own policies, and you’re not responsible for them.

12. Policy Updates

  • Describe how and when updates will be made (e.g., posting date revisions) and how users will be informed.

13. Contact Information

  • info@helmsleyestate.co.za for privacy inquiries.